The Amy Porterfield Show

Transformational > Transactional: Sell Identity, Not Steps

Published: October 21, 2025

Duration: 56:11

Change Your Message, Attract and Book Your “Highest Self” Buyer 


Content feeling forced lately? It’s likely a signal that your message needs to change. In this episode, I sit down with powerhouse business coach Julie Solomon to unpack how to refine your message so it reflects who you are now (and attracts the clients you actually want to work with).


Julie breaks down her Identity Elevation Framework, revealing how to move from marketing to your “former self buyer” to speaking directly to your “highest self buyer”. This conversation is a must-liste...