The Amy Porterfield Show
byAmy Porterfield
Business
Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle.Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked the code on financial and lifestyle freedom, so that you can go from struggling in your business to systemizing and growing your busi...
Episodes(40 episodes)
How to Build Wealth Without Sacrificing Your Life
The Money Mindset Shift Every Woman Entrepreneur Needs
There are more men named John running Fortune 500 companies than there are women. Total. Let that sink in for a second.
That's just one of the things Vivian Tu, aka Your Rich BFF, dropped in this episode that made me go, wait, what? She went from being told she was "too girly for Wall Street" to becoming one of the most trusted voices in personal finance. And the way she breaks down money will make you rethink everything you thought you...
Published: Feb 3, 2026Duration: 1:04:03
Why Your Health Is the Ceiling on Your Success
The Mindset Shift That Separates Burnout from Breakthrough
You've been told self-care is bubble baths and boundaries. But what if the real self-care is becoming the kind of person who doesn't need to recover from their own emotions every week?
That's exactly what Dr. Gabrielle Lyon and I dig into in this episode. Dr. G is a board-certified physician and New York Times bestselling author who has worked with some of the most successful entrepreneurs in the world. And she says the ones who sustain success over time have...
Published: Jan 29, 2026Duration: 1:00:26
Why I’m Betting Big on YouTube in 2026
The Visibility Shift That Can Fast-Track Your Business Growth
I’ve said it for years: I don’t like recording video.And yet… I’m officially going all in on YouTube.
After looking at our analytics, I saw a discoverability gap I couldn’t ignore. Podcasting still nurtures beautifully, but it’s no longer the growth engine it once was. And if the people who need your message can’t find you, none of it matters.
In this episode, I’m breaking down why I’m betting big...
Published: Jan 28, 2026Duration: 36:10
Why Women Are Falling Behind on AI (and How to Catch Up Without Selling Your Soul)
The Ethical, Time-Saving AI Framework Every Woman Entrepreneur Needs
I'll be honest… I've had at least three separate panic spirals about whether using AI makes me less authentic. Turns out, I'm not the only one losing sleep over this. That's why I brought in AI expert Natalie MacNeil for a conversation about how women can use AI in a way that protects their voice, values, and integrity.
In this episode, Natalie breaks down why so many women feel resistance around AI, and why that hesitation is actually a strength. We...
Published: Jan 20, 2026Duration: 54:59
Create a Personal Curriculum (Without Turning It Into Homework)
How to Design Intentional Self-Learning That Actually Sticks
Sometimes the best ideas don’t come from articles or books. They come from scrolling TikTok late at night and thinking, wait… that’s actually really smart. That’s exactly what happened when I stumbled across the idea of a personal curriculum.
At its core, a personal curriculum is about intentional self-learning. Instead of consuming random podcasts, books, and content and hoping it all adds up, you decide what you want to learn, why it matters right now, and how you’re going to approach it in a way that...
Published: Jan 14, 2026Duration: 41:23
Getting Paid to Speak: How to Land Stages, Set Your Fee, and Use Speaking to Grow Your Business
What Most People Get Wrong About Public Speaking (And How to Do It Strategically)
What’s the secret to getting paid for your perspective? From virtual events to in-person stages, paid speaking is an incredible way to grow your authority, gain visibility, and win over new subscribers and customers. But how do you land a quality gig?
In today’s episode, I’m sitting down with Jess Ekstrom, bestselling author, professional keynote speaker, and founder of Mic Drop Workshop to talk about just that. Jess is sharing exactly how speakin...
Published: Jan 8, 2026Duration: 46:30
The Pivot: Why I’m Closing the Doors to Digital Course Academy
How to Know If You’ve Earned Your Next Big Move
I’m about to share something I never thought I’d say out loud. After nearly a decade of launching Digital Course Academy, I’ve decided to retire the program.
That’s right. I am no longer launching a product that has helped over 28,000 business owners and earned my business $54 million.
In this episode, I’m sharing the full story behind this pivot, the moment I knew it was time, and the framework I used to de...
Published: Jan 6, 2026Duration: 20:58
Webinars Aren’t Dead: How I 2x’d Conversions
The Webinar Strategy That's Boosting Sales (Even in a Trust Recession)
If you've been hearing that webinars are dead or that they don't work anymore, I'm here to tell you that's absolutely not true! In fact, webinars are working better than ever, and I just saw that firsthand during my Digital Course Academy launch. In this episode, I’ll pull back the curtain on what worked (and what didn't) during my recent launch, and share the exact webinar strategies that made all the difference.
From perfect timing to messaging sh...
Published: Nov 25, 2025Duration: 34:41
LLC vs. S-Corp: The $10K Decision Every Entrepreneur Faces
Before You Close Your Books This Year, Make These 3 Tax-Saving Moves
When it comes to taxes, most entrepreneurs are winging it and paying the price. I’m joined by my friend and tax attorney, Braden Drake, who breaks down the must-know tax strategies that can save you thousands and help you feel confident about your business accounting.
Whether you’re already making six figures or simply want to feel prepared when it comes to bookkeeping, Braden is here to demystify LLC vs. S Corps, deductions, and the smartest year-end mone...
Published: Nov 20, 2025Duration: 34:12
How to Plan Your Next 12 Months (And Stop Winging Your Revenue)
Map Out Your Most Profitable Year Yet
When I started planning my year 12 months in advance, everything changed. I finally knew where my revenue was coming from, my team knew exactly what we were doing, and I stopped feeling like I was constantly scrambling.
Today, I'm sharing the six-step process I swear by for planning your year… from choosing your revenue drivers to getting every launch date on the calendar. And the best part? You can plan ahead and still stay flexible! You don't need to know every single detail or the "ho...
Published: Nov 18, 2025Duration: 37:06
Tiny Offers, Big Results: How to Sell in a Trust Recession
The Low-Ticket Strategy That’s Quietly Powering High-Ticket Sales
In this episode, I’m joined by Tiny Offer® expert Allie Bjerk to uncover why small, low-ticket digital products are one of the smartest ways to grow a warm, buying audience in 2025. If your sales funnels aren’t converting like they used to (or you’ve noticed your launches feel harder), it’s not just you. Allie breaks down how the trust recession is changing the online marketing landscape and how Tiny Offers can help rebuild connection, grow your email list with qualified buyers, and even lead t...
Published: Nov 11, 2025Duration: 29:11
How I Turned My Newsletter Into $300K
How I Use Storytelling And AI To Build A Newsletter That Converts
You know that moment when something in your business just clicks, like you’ve finally found your thing? That’s exactly how I feel about my newsletter right now.
What used to be a quick weekly email to promote my podcast has become one of my favorite (and most profitable) parts of my business. And trust me, as someone who never considered herself a “storyteller,” I did not see this coming.
In this epi...
Published: Nov 4, 2025Duration: 37:43
Mastermind Moves: The 4-Question Fit Test
Step Into the Room That Elevates How You Think, Lead, and Grow
In this episode, I break down how to confidently decide if a mastermind or high-level program is the right investment for your next stage of business growth. I share the exact questions to ask before saying “yes,” how to spot the right community for you, and why proximity to powerful peers can accelerate your business and your mindset in ways no course or checklist ever could.
I also share what separates truly transformational masterminds from the rest and...
Published: Oct 28, 2025Duration: 39:35
Profit > Revenue: Tiny Tweaks, Bigger Take‑Home
Find The Hidden Profit Potential That Already Exists In Your Business
Hot take? Revenue is a vanity metric. Because if you’re not actually taking home the income (and freedom) you dreamed of, you’ve got a profit problem.
In this special bonus episode, I sit down with financial literacy coach and CPA Jamie Trull to talk about one of the most overlooked aspects of online business: sustainable profit. Together, we unpack the hidden profit levers inside your business, how to identify which offers are draining your time and ener...
Published: Oct 23, 2025Duration: 45:54
Transformational > Transactional: Sell Identity, Not Steps
Change Your Message, Attract and Book Your “Highest Self” Buyer
Content feeling forced lately? It’s likely a signal that your message needs to change. In this episode, I sit down with powerhouse business coach Julie Solomon to unpack how to refine your message so it reflects who you are now (and attracts the clients you actually want to work with).
Julie breaks down her Identity Elevation Framework, revealing how to move from marketing to your “former self buyer” to speaking directly to your “highest self buyer”. This conversation is a must-liste...
Published: Oct 21, 2025Duration: 56:11
Solopreneur to Six Figures: The Simple Plan That Scales
The Solopreneur Blueprint I Wish I Had 16 Years Ago
If I had to start my online business all over again today with no team, just me, I wouldn’t chase more. I’d double down on simplicity, one signature offer, and AI as my secret sidekick. This episode is your shortcut to avoid the trial-and-error that cost me years of confusion and wasted effort.
In this episode, I take you behind the curtain and share exactly what I’d do if I were building as a solopreneur in today’s world. From how to f...
Published: Oct 14, 2025Duration: 31:29
The $15 Experiment That Generated 6-Figures with Sarah Williams
Coaching Week Converts Better Than Webinars...Here’s How To Do It
What if you could run one simple event that builds trust, delivers quick wins, and brings hundreds of new members into your program? I know it sounds too good to be true, but my friend Sarah Williams is here to share the exact formula!
Sarah is the founder of Launch Your Box, and she’s mastered a strategy she calls Coaching Week. After adding over 1,000 members in just one launch using this framework, Sarah has perfected the art o...
Published: Oct 7, 2025Duration: 44:02
5 Things I Quit to Hit My First Million
How to Do Less and Earn More
Sometimes the fastest way to grow your business isn’t about adding more — it’s about letting go. In this episode, I’m outlining the five specific things I quit that unlocked my path to sustainable seven-figure growth. Each quit felt uncomfortable in the moment, but it was exactly what I needed to step into my CEO role and finally scale with confidence.
If you’ve ever felt maxed out, stuck in the weeds, or afraid to let go of something that feels “safe...
Published: Sep 30, 2025Duration: 33:40
The Brutally Honest Evolution of My Courses
The Part of Course Creation No One Talks About (And Why You Need to Start Anyway)
Ever think that a messy first course and a few failed launches could eventually lead to your signature program? In this episode, I’m taking you behind the scenes of my journey with digital courses—from my very first $267 launch to creating Digital Course Academy—and showing you how every single step (even the missteps) led me to finding and perfecting the offer I’ve become known for.
You’ll hear about the pivotal stages of my busi...
Published: Sep 23, 2025Duration: 33:04
I Wasted $20,000 (Here’s the Lesson I Still Use Today)
Your Fear Of Wasting Time And Money In Course Creation Is Costing You (+ A Hack To Fix It Fast)
If you’ve been sitting on a course idea for months (even years), telling yourself you’ll do it “someday,” chances are fear is in the driver’s seat. Maybe you’re worried it will take too much time, cost too much money, or flop without the perfect polish. I know those fears all too well, because I’ve made expensive mistakes myself… including one that cost me $20,000. But looking back, those so-called mistakes became the lessons that...
Published: Sep 16, 2025Duration: 24:55