E603 - AI That Actually Improves Customer Experience

AI is everywhere, but most teams are stuck talking about efficiency and headcount. In this episode, Dave Edelman, executive advisor and best selling author, shares a sharper lens, how to use AI to create real customer value and real growth.

We get into the high road vs low road of AI, what personalization should look like now, and why data has to become an enterprise asset, not a bunch of disconnected departmental files.

Key Takeaways

• Efficiency is table stakes, the real win is using AI to build new experiences that cu...