The Rise of the Fan Economy | Consumer Crypto | Avalanche Ecosystems Ep. 4

For consumer crypto to thrive it needs to embrace financialization to deliver a better experience, and maker sure crypto disappears everywhere else. Projects doing this right sit in an emerging sector called fantech. In this episode of the Avalanche Ecosystem Series, we explore the rise of Fantech: a new category where sports fans, music fans, creators, and event-goers become participants in real digital economies.

From loyalty programs and ticketing to creator monetization and on-chain rewards, we look at how these experiences get a 10x lift when they go onchain, and why Avalanche is emerging as one of...