
S3E8 - Hidden populations in household surveys on smoking prevalence with Emma Beard
Published: June 6, 2025
Duration: 13:08
In this episode, Dr Tsen Vei Lim speaks to Dr Emma Beard, a lecturer in statistics and quantitative methods at University College London. The interview covers Emma’s research report titled, ‘How much does the absence of the ‘hidden population’ from United Kingdom household surveys underestimate smoking prevalence?’
· How we normally estimate the smoking prevalence reported in official statistics [01:28]
· Why it is important to consider the hidden population [01:55]
· The consequences of not taking into account the hidden population when estimating smoking prevalence [02:35]
· The ‘workbook method’: how we estimate the hidden population [02:55]
· The key findings and implicati...