Fitness Industry Posts Double-Digit Growth, Walmart Enters Medicare, Ritual Targets Perimenopause
Published: September 17, 2026
Duration: 3:16
September 17, 2026: Your daily rundown of health and wellness news, in under 5 minutes.
Today's top stories:
Global fitness operators post 10.7% median revenue growth in 2025 as physical activity gains Medicare reimbursement and insurance recognition worldwide
Walmart partners with SCAN Health Plan to launch co-branded Medicare Advantage plans, connecting insurance to its AI-powered nutrition platform
Ritual launches a $39/month hormone-free perimenopause supplement, extending its brand from pregnancy into midlife women's health
More from Fitt:
Fitt Insider breaks down the convergence of fitness, wellness, and healthcare — and what it means for bu...