Gear Meets Community: Renoun Launches a First-of-its-Kind Ski Membership
Published: October 21, 2025
Duration: 26:30
In this episode of First Chair, host George Thomas sits down with Rob Golden, CEO of Renoun, and Dana Kaufman, Director of Renoun Pro Membership, to introduce PSIA-AASI members to one of its newest official suppliers.
Renoun isn’t your average ski company — it was founded by an aerospace engineer who discovered how to use non-Newtonian material in ski cores. The result is skis that adapt in real time to terrain and vibration, stiffening on ice and staying smooth in powder. This patented “secret sauce” gives skiers a ride that literally changes with every turn.
The company has launched the world’s...