The First Ever Starbucks

E1336 - The First Ever Starbucks

Published: March 30, 2026

Duration: 12:44

When Starbucks opened in Pike Place, Seattle, on March 30th, 1971, it was a simple shop selling whole coffee beans, tea, and spices - with no creamy macchiatos or pumpkin spice lattes in sight.

Founders Jerry Baldwin, Zev Siegel, and Gordon Bowker, mentored by Dutch coffee trader Alfred Peet, never intended the store to become a cafe. But then Howard Schultz joined as Marketing Manager. After a visit to Milan, he had an epiphany—coffee wasn’t just a drink, it was an experience. Schultz’s vision of Starbucks as a "third place"—not home, not work, but somewher...