The True Cost of Death in New Zealand: President Of NZ's Funeral Association Bradley Shaw
Published: January 7, 2026
Duration: 59:32
Bradley Shaw has been around death since he was 16. Now he's the youngest president of the Funeral Directors Association of New Zealand and sees something most people don't: life is way shorter than you think.
Bradley breaks down the brutal economics of death, how funeral directors getting stuck with debt from unpaid funerals and why 1 in 5 people are skipping funerals entirely.
We cover why people feel more grief over pets than humans, the aging demographic creating massive opportunities, and how the industry has changed from cabinet makers to event managers.
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