Why Only "WTF" Products Can Survive Today with Brett Queener Partner at Bonfire Ventures

Why Only "WTF" Products Can Survive Today with Brett Queener Partner at Bonfire Ventures

Published: October 31, 2025

Duration: 3:42

Brett Queener is Partner at Bonfire Ventures, a $1B AUM seed-stage fund writing $3-4M checks into application software companies. He was employee #70 at Salesforce.com, where he built go-to-market, launched the AppExchange, and helped scale the company from its earliest days. Previously, he worked at Siebel Systems (the fastest-growing software company of its era) and ran a B2B startup (SmartRecruiters) from pre-revenue to $100M ARR. He writes about the changing software industry in real-time at his Substack.

He came to SaaStr Annual + AI Summit for a deep dive on AI and Product.

Brett’s...