🎧 [BONUS] The Future CMO – Full Audiobook | How Modern CMOs Win with Trust, Tech & Smart Visibility

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🎧 Full audiobook edition of “The Future CMO” – written and narrated by Joeri Billast.

The job changed while most of us were still crafting campaigns. We break down how the CMO is being rebuilt into a Chief Value Officer who speaks in revenue, margin, risk—and proves it. No marketing theatre. Just a clear path to measurable impact powered by trust, technology, and community.

Across a fast-moving conversation, we map the value equation (perception + trust + outcome) and show how raising all three in tandem drives durable growth. We walk throug...