E192 - “Why Every HR Leader Is in Sales” with Brendan McAdams, B2B Sales Coach & Consultant and author of ‘Sales Craft’
Published: May 12, 2026
Duration: 33:57
How can HR leaders learn to sell without selling?
Why should every HR leader think of themselves as a salesperson?
My guest on this episode is Brendan McAdams, B2B Sales Coach & Consultant and author of ‘Sales Craft’
During our conversation Brendan and I discuss the following:
Why every HR leader is already in sales, whether they call it that or notHow sales is really the work of helping someone make a better decision that is right for themWhy status quo is often the strongest competitor to a...