Shopify ‘26 Winter Editions: Tools for the Commerce Renaissance

Mani Fazeli, VP of Product at Shopify, joins the show to explore how agentic commerce is fundamentally transforming retail. From Sidekick's co-founder capabilities to Sim Gym's buyer simulations, Shopify is democratizing enterprise-level AI tools for merchants of all sizes. The conversation reveals why friction isn't always the enemy, how discovery is evolving beyond blue links, and why structured data is the new SEO.

The Irreducible Human Meets Humanlike Intelligence

Key takeaways:

Discovery has evolved from a one-shot search to multi-turn conversationsFriction has value: Some purchases deserve complexity, others need speedStructured data becomes critical for...