Rooted Agritourism

S2E45 - Are You Chasing Time or Chasing Money in Your Business?

Published: June 2, 2025

Duration: 28:16

In this episode of the Flower Farmer Forum podcast, Liz discusses the critical choice between chasing time or money in the context of flower farming. She shares her personal journey through the ups and downs of running a flower farm, emphasizing the importance of investing in systems and understanding the seasons of business. Liz highlights the challenges of growth, the necessity of organization, and the balance between working hard and maintaining sustainability. The conversation serves as a guide for farmers and entrepreneurs to navigate their own paths in business.

Takeaways

You can chase time or you...