Ep 138: The Yin & Yang of Design SUCCESS: Balancing Marketing, Systems & Sanity
Published: December 15, 2025
Duration: 44:47
In this episode, I sit down with Dixie Willard, founder of Poised and Plumb for a candid conversation about the two essential forces that drive a thriving design business: marketing and systems. Marketing brings in clients, but systems keep them happy.
Key Takeaways:
How to begin documenting your processes without overwhelm or perfectionism.The Best way to streamline your workflow with tools & templates while maintaining a personal, human touch.Why clear communication, internally and with clients, is the ultimate service.How to avoid tech fatigue and choose software that fits your business (not the other way...