S1E123 - How to Build Data-Led Outbound with Jordan Crawford, Founder of Blueprint

Jordan Crawford explains the Permissionless Value Prop, a way of combining internal and external data to create outreach that earns attention.

- Why most AI SDR tools produce identical messages

- The limits of firmographic ICPs

- How to define a “paying qualified segment”

- Vertical vs. horizontal GTM trade-offs

- Where RevOps should start with AI