Why This Oil Company Buys Bitcoin Miners for $30 w/ Brad Cuddy
Published: June 12, 2026
Duration: 43:16
🔗 Brad Cuddy:
Website: https://chollainc.com/energy
X (Twitter): https://x.com/_BradCuddy_
LinkedIn: https://www.linkedin.com/in/bradleycuddy/
In this episode of HashrateUp, Jesse sits down with Brad Cuddy, Director of Energy Operations at Cholla Inc., to unpack the "ASIC retirement home" strategy: buying S19 J Pros for $30 a unit and making them profitable on ultra-cheap Texas power.
Brad explains how Cholla, a three-generation oil & gas exploration company, turned its mining arm into an R&D lab for the wider industry: fle...