The Bagel That Broke the Internet: Tory Bartlett and the Rise of PopUp Bagels

E132 - The Bagel That Broke the Internet: Tory Bartlett and the Rise of PopUp Bagels

Published: April 21, 2026

Duration: 46:26

Tory Bartlett joins the conversation to break down the rise of PopUp Bagels and what it takes to turn a simple product into a cultural phenomenon. From washing dishes at Hooters to leading one of the fastest-growing brands in hospitality, he shares the journey behind building a business rooted in energy, simplicity, and experience.

The discussion explores how PopUp Bagels disrupted a legacy category by focusing on a limited menu, operational efficiency, and a highly engaging in-store experience. From long lines that feel like part of the product to organic growth fueled by collaborations and community, Tory...