E148 - How The Mudpuppy Used AI Menu Engineering to Grow Restaurant Sales
Published: August 4, 2026
Duration: 30:38
Amir Harpaz, owner of The Mudpuppy at Cherokee Outdoor Resort, joins Hospitality Hangout live from SpotOn Studios at the National Restaurant Association Show to share how a seasonal lakeside restaurant in Tennessee became a real-world case study in restaurant AI, menu engineering, and operational efficiency.
The Mudpuppy is a dockside restaurant on Tellico Lake known for hot food, cold drinks, live music, boat-friendly dining, seafood, burgers, cocktails, and a laid-back lakefront experience. But behind the fun is a highly data-driven operator using technology to improve the business.
Amir explains how he and his team built...