E869 - Episode 869: Real Estate Systems: Why Leads Are Time-Sensitive

Spending two hours chasing one Zillow lead just to get ghosted is a rite of passage for agents who enjoy unpaid labor. Data shows that failing to make contact within 5 minutes causes your odds of a connection to drop into the abyss, yet most people treat their phone like a ticking bomb instead of a paycheck. This constant reacting to notifications isn't a business; it is just chaos with momentum. Most agents treat every new name like a generic pile of data, even though a bored scroller at 11 p.m. behaves differently than someone standing in a kitchen at...