E881 - Episode 881: The Ugly Truth: Why Most Agents Stay Invisible Despite Posting Daily

Visibility is a cheap high that wears off in 48 hours, but presence is the compound interest of a 20-year career that most agents never actually bother to build. I spent decades on the marketing treadmill, at one point even being the largest purchaser of Realtor.com leads, only to realize that the moment you stop paying for the noise, the phone stops ringing. In this video, I’m getting on why most agents are effectively invisible despite posting every day, and how to transition into the "Presence" phase where you become the literal fabric of your community.

We...