Get Booked: A Photography Marketing Podcast

S5E91 - 91: How to Build a Marketing Plan for Mini Sessions

Published: March 23, 2026

Duration: 22:01

If you've been wondering how to market mini sessions for photographers the right way — not the last-minute, panic-post-and-pray way — this episode is your step-by-step blueprint. We're walking through exactly how to build a repeatable marketing plan that fills your mini session calendar, creates real FOMO, and gets clients booking before you've even finished your morning coffee.

On this episode:

Why starting 3–4 months out is the difference between booked out and crickets

The 4-phase marketing timeline: lock the details, tease & build, launch, sustain & close

How to use your email list, blog content, FOMO t...