
S6E43 - She Went for 100 Nos on Purpose — Here's What Happened Next ft. Isabel Bora
Published: May 25, 2026
Duration: 37:22
Episode Summary:
Isabel Bora didn't wait until she was ready — she started in her bathroom, pregnant, modeling wigs at night while her baby slept, and reaching out to 40 companies before she got her first yes. In 14 months, she built Sugar Bridals into a premium bridal hair brand serving brides of color, closed 62 brides in year one, assembled a 5-person team, and used her creative business income to buy her first real estate investment. If you've been sitting on a skill, second-guessing your prices, or wondering how long it's supposed to take — this episode is the answer.
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