S7E53 - Scottie Rodgers on what it takes to get hired by a corporate client

You Are a Brand: What It Actually Takes to Get Hired by a Corporate Client with Scottie Rodgers

Episode Summary

Part of MMCB's ongoing Resources for Creative Entrepreneurs series, this episode brings in Scottie Rodgers, Vice President of Communications for the Goodyear Cotton Bowl Classic, with over 30 years of communications experience and 32 years working in college athletics. Scottie sits on the other side of the hiring table from most of MMCB's audience — he's the person deciding which creatives get the contract — and he breaks down exactly what separates a creative who gets hired once from one...