E97 - 97. Why we're getting reusable packaging wrong

Reusable packaging is gaining momentum across Europe, especially in France where ambitious reuse laws are reshaping retail and hospitality. Fresh from the Reuse Economy Expo in Paris, we discuss why we believe much of the industry is over-engineering the solution, and why the future of reuse may be far simpler than many realise. Plus, are posters rubbish or not, can you claim a deposit from a crushed can or bottle, and why does James need a calming tea?

Join hosts James Piper and Robbie Staniforth as they delve into the world of recycling, hopefully having fun along...