
eXp Executive Masterclass
byeXp University
BusinessEducation
Welcome to the eXp Executive Masterclass, powered by eXp University, where top eXp Realty executives and leaders share their expertise, insights, and strategies to help you thrive in the real estate industry. Whether you're a seasoned professional, a team leader, or just starting out, this podcast is your weekly source of inspiration and knowledge
Episodes(40 episodes)
eXp Executive Masterclass:How to Sell Homes Faster with Reverse Offers with Holly Mabery
Want to master Reverse Offers to close hesitant buyers in 2026? Holly Mabery VP of Operations, eXp Realty. breaks down the exact blueprint used to generate seller concessions and overcome buyer hesitation without unnecessarily slashing listing prices.Navigating a shifting real estate market requires leverage beyond standard price cuts. By understanding price, time, and condition, agents at eXp Realty can strategically deploy reverse offers, rate buydowns, and seller credits to protect equity and secure binding contracts.🔥 IN THIS EPISODE:✅ The Reverse Offer Strategy: Discover how to proactively present seller-initiated written terms to engaged, hesitant buyer...
Published: Oct 22, 2026Duration: 36m 52s
eXp Executive Masterclass: Build an Operational Engine for Real Estate with Krista Pacheco
How do you scale from a solo agent to an operational engine in 2026? Krista Pacheco, Vice President of Transaction Operations, eXp Realty, shares the raw truth about real estate systems and the exact frameworks used to build leverage without burnout.Operational excellence is not a luxury it is a safeguard against burnout and the primary driver for long-term growth. In this session, learn how to reframe your real estate business into a scalable operational model that produces consistent, predictable results. Discover how leading indicators, structured deal flows, and foundational workflows with eXp Realty can elevate your service...
Published: Oct 1, 2026Duration: 46m 43s
eXp Executive Masterclass: The Mind Mapping System for Agents with Glenn Sanford
How do you scale your real estate business to a multi-billion dollar model in 2026? Glenn Sanford, Founder, eXp Realty, shares the raw truth about business planning and the exact systems used to scale eXp Realty from scratch using mind mapping.In this session, Glenn Sanford walks through how real estate agents can move their business from its present state to a profitable future state using visual planning tools. Learn how to structure marketing, systems, hiring, and finances to achieve operational clarity and sustainable growth within eXp Realty.🔥 IN THIS EPISODE:✅ Master Mind Mapping Mecha...
Published: Sep 10, 2026Duration: 46m 30s
eXp Executive Masterclass: The Google Gemini 3 Blueprint with Seth Siegler
Want to master Google Gemini 3 Pro in 2026? Seth Siegler, Chief Innovation Officer, eXp Realty breaks down the exact AI productivity blueprint used to accelerate software delivery and virtual staging without sacrificing accuracy.In this deep dive, Seth Siegler explains why eXp Realty shifted from Enterprise ChatGPT to Google Gemini after two years. Learn how to leverage reasoning models, video generation, and customized AI tools to streamline your real estate workflow and maximize output.🔥 IN THIS EPISODE:✅ Virtual Staging Automation: Preserve exact room architecture while generating mid-century modern concepts using Nano Banana Pro.✅ D...
Published: Sep 3, 2026Duration: 42m 8s
eXp Executive Masterclass: The "Message to Garcia" Team Framework with Bryon Ellington
How do you lead a team of self-starters who take initiative without constantly relying on you? Bryon Ellington, Chief Learning Officer, eXp Realty, shares the raw truth about team leadership and the exact systems used to scale.Building a high-performing real estate team requires creating a culture where accountability and initiative thrive. By shifting leadership habits and utilizing proven frameworks, you can stop reverse delegation and empower your team to own outcomes. Discover how eXp Realty supports agent growth through purposeful leadership strategies.🔥 IN THIS EPISODE:✅ Vetting for Self-Starters: Ask candidates for specific histo...
Published: Aug 27, 2026Duration: 33m 47s
eXp Executive Masterclass: The Market-Proof Referral System with Holly Mabery
In a shifting market, relying solely on new leads is a costly mistake. Holly Mabery, Real Estate Agent, eXp Realty, reveals the exact systems to market-proof your real estate business by converting past clients into a predictable referral engine without spending extra capital. Learn how to leverage CRM automation, modern social strategies, and structured follow-ups to scale sustainably through eXp Realty.🔥 IN THIS EPISODE:✅ The 3-6-12 System: Schedule touches at 3 days, 6 weeks, and 12 months post-close to capture repeat business.✅ Strategic Database Bucketing: Segment your CRM into Hot, Warm, and Cold lists to target high-va...
Published: Aug 21, 2026Duration: 56m 49s
eXp Executive Masterclass: The Time Management System for Real Estate with Tony King
Want to master time management and business productivity in 2026? Bryon Ellington, Chief Learning Officer, eXp Realty, reveals a unique blueprint to reclaim 4 hours every single day, eliminate schedule chaos, and double down on high-leverage activities without sacrificing your personal life.Most real estate professionals let reactive fires destroy their daily schedules, leading to constant overwhelm and missed family moments. In this unfiltered breakdown, Bryon Ellington shares the exact time-blocking frameworks and success environments used while overseeing growth across thousands of agents and managing over 100,000 contracts—proving you can scale a massive real estate enterprise while keeping your pr...
Published: Aug 13, 2026Duration: 1h 13m 53s
eXp Executive Masterclass: Master Home Pricing Strategy in 2026 with Russ Laggan
Want to master home pricing strategies in 2026? Russ Laggen, Vice President of Training, eXp Realty, breaks down the exact blueprint used to achieve predictable listing sales without overcomplicating comparative market analyses.Navigating a shifting real estate market requires clear communication and streamlined data. In this session, learn how to simplify pricing discussions using a minimalist, data-backed strategy that helps sellers align with real market conditions. Aligning client expectations with actual market metrics helps keep properties moving and protects seller equity at eXp Realty.🔥 IN THIS EPISODE:✅ Market Analysis Framework: Compare current active listings and 3...
Published: Aug 6, 2026Duration: 37m 36s
eXp Executive Masterclass: The 10 Principles of Profitable Teams with Susan McClain
How do you run a profitable real estate business without losing your best producers? Susan McLean, eXp Realty, shares the raw truth about balancing profit margins and team retention while diving into the exact financial frameworks required to build a scalable model.Running an unprofitable team drains your energy, mindset, and resources. In this session, discover how evaluating your P&L without personal production and establishing a value stack can transform your team structure and protect your bottom line naturally within eXp Realty.🔥 IN THIS EPISODE:✅ Define Your Value Stack: Quantify services like TC, I...
Published: Jul 30, 2026Duration: 41m 2s
eXp Executive Masterclass: The Google Business Profile System for Agents
How do you generate consistent inbound leads from Google without getting your account suspended? Carrie Lysenko, Chief Technology Officer, eXp Realty, and Seth Siegler, Chief Innovation Officer, eXp Realty, break down the new updates behind optimizing your Google Business Profile and the exact systems used to protect and scale your local visibility.In this video, learn how cloud-based real estate professionals can maximize their digital footprint while remaining fully compliant with platform guidelines. Master the step-by-step process for optimizing service area profiles, hiding residential addresses, and accessing enterprise support pathways at eXp Realty.🔥 IN THIS EPI...
Published: Jul 23, 2026Duration: 16m 23s
eXp Executive Masterclass: The 5-1-1-2 Lead Generation Blueprint with Bryon Ellington
Waking up to a shifting real estate market in 2026 can feel overwhelming, but you don't have to navigate it alone. In this raw and unfiltered masterclass, Bryon Ellington, Chief Learning Officer, eXp Realty, reveals the exact systems needed to secure consistent listings and master high-retention lead generation using the proven FastCAP 5-1-1-2 model.This kickoff session serves as your tactical battle plan to survive the real estate "valley of despair" and build a highly profitable business. Discover how aligning your daily work with the training resources at eXp Realty will set you miles ahead of...
Published: Jul 16, 2026Duration: 25m 11s
eXp Executive Masterclass: 5 Listing Challenges and How to Defeat Them
Want to master listing presentations in 2026? In this wildcard breakdown, Beth Adams, VP of brokerage operations, eXp Realty, delivers a raw blueprint to overcome the 5 biggest listing challenges without losing clients to outdated pricing expectations.Setting yourself up as a trusted market advisor is crucial in today's shifting environment. This session delivers exact strategies to tackle seller misconceptions using concrete data, proactive planning, and transparent communication frameworks. You will learn how to navigate stubborn pricing debates and manage extended days on market naturally within the eXp Realty ecosystem.🔥 IN THIS EPISODE:✅ The "Pre-Scheduled Modif...
Published: Jul 9, 2026Duration: 26m 22s
eXp Executive Masterclass:Maximize Business Efficiency with eXp Solutions with Jeff Crisalli
Stop choosing between cutting-edge tech and raw profitability. In this unfiltered breakdown, Jeff Crisalli, Vice President of Business Development and Strategy, eXp Realty, reveals why the old way of piece-mealing your business software is dead and what you need to do instead to maximize your margin using eXp Solutions.Discover how to turn your everyday operational tools into an asset that helps you win listings at the kitchen table. Jeff maps out the exact division between traditional vendor setups and eXp Realty owned programs that actively route revenue right back into enhancing your business tools.🔥 IN...
Published: Jul 2, 2026Duration: 22m 31s
eXp Executive Masterclass:How to Lead High-Impact Real Estate Masterminds with Bryon Ellington
Want to unlock the ultimate competitive advantage in your local real estate market? In this unfiltered strategy session, Bryon Ellington, Chief Learning Officer, eXp Realty, breaks down the exact 3-part framework used to facilitate high-impact masterminds without losing audience engagement or control.Hosting collaborative masterminds is one of the most powerful tools for local growth and network building. This episode reveals how to effectively leverage the collective intelligence of top-producing real estate professionals to scale your community footprint. Learn how shifting your approach from standard training to intentional facilitation can dramatically elevate your leadership authority within eXp...
Published: Jun 25, 2026Duration: 55m 35s
eXp Executive Masterclass: Maximize Rev Share with Commercial Advisors with Sean Murphy
How do you instantly maximize your revenue share in 2026? Real Estate Expert, eXp Realty shares the raw truth about opening doors to top-tier commercial brokers and the exact systems used to scale your organization without needing a single day of commercial real estate experience for yourself.Traditional commercial brokerages are heavily balkanized and restricted by corporate friction. In this masterclass, we reframe how to leverage the borderless cloud model of eXp Realty to seamlessly attract high-producing advisors. By identifying simple referral triggers already sitting in your database, you can capture multi-million dollar asset opportunities and build a...
Published: Jun 18, 2026Duration: 16m 11s
eXp Executive Masterclass: The 2026 Real Estate Pivot Playbook with Krista Pacheco
Use this data-informed, strategic layout designed to satisfy both the 2026 YouTube algorithm and the mobile skimmer.How do you build an evolution-ready business in 2026 without burning out? Krista Pacheco, Vice President of Transaction Operations, eXp Realty, shares the raw truth about navigating market shifts and the exact systems used to manage the psychological "messy middle" of a corporate pivot.In this unfiltered breakdown, we explore how real estate leaders transition from emotional panic to intentional operational strategy. Learn to tune your business engine and replace impulsive reactions with data-informed choices inside eXp Realty.🔥 IN...
Published: Jun 11, 2026Duration: 21m 20s
eXp Executive Masterclass: The Likes to Leads Instagram Profile Blueprint with Russ Laggan
Want to master Instagram lead generation in 2026? Russ Laggan, Vice President of Training, eXp Realty breaks down the exact blueprint used to achieve predictable closings from social media without needing a highly polished or expensive camera setup.In this session, we dive into the raw truth about optimizing your social media presence to capture high-value real estate clients. You'll learn how to naturally weave the eXp Realty competitive advantage into your personal branding while turning your digital profile into a highly efficient conversion machine.🔥 IN THIS EPISODE:✅ Profile Positioning: How to turn your bio i...
Published: Jun 4, 2026Duration: 22m 23s
eXp Executive Masterclass: Double Your Appointments in 30 Days with Susan McClain
How do you break through your invisible production ceiling and permanently scale your business? In this raw and authoritative breakdown, Susan McClain, Vice President of Agent Success, eXp Realty, shares the exact blueprint to rewire your mental operating system. Discover the unfiltered truth about why hard work alone isn't enough, and learn the exact systems used to eliminate self-sabotage and double your real estate appointments in 30 days without feeling "salesy" or losing momentum.In this high-value session, Susan McLean unpacks the critical difference between reactive habits and strategic business execution. Learn how top-producing real estate professionals at...
Published: May 28, 2026Duration: 46m 54s
eXp Executive Masterclass: The Event Planning Blueprint with Mindy Grubb
How do you plan an event that actually drives ROI in 2026? Mindy Grubb, Vice President of Events, eXp Realty, shares the unfiltered truth about Event Strategy and the exact blueprint used to achieve high-conversion follow-ups without blowing your budget.Stop treating events like a finish line and start using them as a powerful lead generation starting point. This session breaks down a repeatable framework for planning everything from client appreciation nights to community masterminds using eXp Realty-backed systems.🔥 IN THIS EPISODE:✅ The "Why" Audit: Learn why defining a single primary objective is the most...
Published: May 21, 2026Duration: 15m 54s
eXp Executive Masterclass: The AI-Powered eXp Hub Walkthrough with Seth Siegler
How do you unify a global network of agents into one powerful ecosystem? Seth Siegler, Chief Innovation Officer, eXp Realty, reveals the raw truth about the transition from Slack to the brand-new, AI-built eXp Hub. In this unfiltered 2026 update, you’ll learn the exact blueprint for mastering messaging, groups, and the eXp App Store to scale your business and stay connected without the noise of third-party tools.This session provides a comprehensive tour of the eXp Hub, the new digital center for all companies within the eXp Realty family. Learn how to leverage built-in AI tools to en...
Published: May 7, 2026Duration: 36m 12s