The MapScaping Podcast - GIS, Geospatial, Remote Sensing, earth observation and digital geography

E215 - Personal Branding in Geospatial

Published: November 22, 2023

Duration: 50:12

It's not about becoming an influencer it's about creating opportunities for yourself

 

In this episode, we tackle the common misconception that personal branding is solely for influencers, revealing how it's actually about creating the right visibility and opportunities in your professional sphere.

Helena Merschdorf shares her unique insights, drawing from her rich background in GIS and marketing, and discusses:

Solving the Obscurity Problem: Discover how personal branding can help you get noticed by the right people, not just everyone. Effective Communication in Technical Fields: Learn the art of conveying complex GIS concepts t...