E633 - He Sold a Startup, Now He Sells Viral Dog Pajamas

"Man, what didn't I get wrong? It's so much harder."

Brian Nolan sold his SaaS company Sellbrite to GoDaddy. Then he bought Darren & Phillip, an Australian dog apparel brand built around viral matching dog-and-owner bathrobes, and found out that owning a store is a different beast than building software for stores. The founder was the face of the brand, and she left with the sale. The Google Workspace account was locked to Australian billing. Moving inventory from Australia to the US costs more than shipping it from China.

In this episode: what nobody warns you...