Why Your SEO Might Not Be the Problem

E31 - Why Your SEO Might Not Be the Problem

Published: July 5, 2026

Duration: 14:27

You're paying for SEO and not getting the results you want. Before you sack your SEO — ask yourself: are you the problem?

Hi, I'm Nikki Pilkington and in this episode of SEO Fucking What podcast I'm flipping the usual script. Instead of calling out dodgy agencies and cowboy SEOs, I'm looking at the other side of the relationship: the client. Because sometimes good SEO work goes completely to waste, and it's got nothing to do with the person doing the work.

I'll walk you through the seven habits that make you a dream SEO client — from...