E112 - Why Use GIGA Links to Increase Your AI Visibility? (James Dooley Interviews Damyan Zagorski)

This video explains which digital marketing strategies businesses seeking AI visibility should focus on in 2026 to improve LLM citations, stronger brand entity definition and higher trust and conversion rates. James Dooley and Damyan start with KPI tracking because measuring where and how often a brand is mentioned across LLMs is essential to knowing whether AI visibility efforts are actually working. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates.

The discussion also explores organic SEO, organic social media and paid social ads because consistent visibility across search...