S9E64 - This Week in 1907: All Quacked Up

Doan’s Backache Kidney Pills, Freeman’s Chlorodyne, Hearn’s Bronchitis Cure, Dr Morse’s Indian Root Pills – what was in these and other patent medicines and how much good and harm did they do? These questions were being asked this week in 1907, in the wake of a Royal Commission report that showed Australians were risking their health and wealth on costly quack concoctions that were often placebos and/or contained poisons. In this episode, we look at the first attempts to control a hugely profitable unregulated industry that had been built with pioneering techniques in mass marketing and misinforma...