E323 - Optimizing Your Brand for AI Search with Apurva Sarkar
Published: May 6, 2026
Duration: 24:15
Apurva Sarkar is head of AI strategy at DKC Analytics, where he develops and executes comprehensive technical page optimizations, content creation strategies, and online brand-building opportunities for multiple clients. On this episode, he discusses the how brands can adapt their strategies to stay visible in a rapidly changing AI-driven search environment.
Key Takeaways:
- Strategies for brand visibility in AI search
- The role of social media and user-generated content in AI visibility
- AI search market share and trends
Episode Timeline:
1:25The evolution of...